The first year of TOYOTA started exploring Chinese market for their Hybrid technology, we caught this theme as a future auto trend to follow their coming marketing strategy. Although it was just a proposal for promotion gift campaign, it still got a good opinion from TOYOTA head office in China, and, we won a 6.5 million RMB contract by a professional presentation on this exclusive topic. I am still proud of my creative team and those over-nights hard working time with tears and merriment.